And alas, we have reached the last post in the A to Z Blogging Challenge. I can hardly believe that these 26 days have gone by already. For the very last post in this challenge, I want to talk about zombies. I know that you may be giggling to yourself and wondering what zombies have to do with Internet marketing. I am not talking about the zombies that you see infiltrating the horror scene. There isn’t going to be any sort of zombie apocalypse on the Internet marketing scene. In this industry, zombie doesn’t refer to the walking dead, but rather a cookie.
Cookies, in the broad sense, aren’t necessarily a bad thing. Usually, when you visit a Web site, the site places a cookie, or a small piece of data, onto your computer so that when you come back to that site, it remembers you. So, for example, if you have ever been to a Web site and you see your name automatically pop up, or you see that your username automatically pops into the login area, your computer has been loaded with a cookie from that site. In a sense, a cookie actually makes searching the Web easier for you because you don’t have to type in all of your information every time you visit the site.
That being said, for whatever the reason, you may not want to have the cookie on your machine and you decide to remove it. However, if you have removed the cookie and you return to the site later and find that it has returned, as if from the dead, you have been hit with a zombie cookie. These zombie cookies are difficult to delete and at the very least, they can be quite annoying. However, a zombie cookie can sometimes be more than annoying; they can actually be a big invasion of your privacy. How you ask, because they track you can see just where you have been, what you have done and even monitor your personal information.
If you have been hit by a zombie cookie, you will want to remove it to ensure that you don’t have your privacy invaded – and chances are, you likely already have a zombie cookie stored on your computer and you don’t even know it. There are programs and companies that are available that are designed to remove these cookies. Some are free, while others cost a fee. At the end of the day, to protect yourself and your business, you want to rid your machine of any potential zombie cookies.