Late last year I mentioned a food blog that I followed that had shed loads of traffic (around a million a month) but not much in income. Actually, it was and still is making less than $0.01 per unique visitor. And when you say that out loud it can be a very scary concept…….
And it makes you realise why so few people actually make money blogging.
Because if you used this as your basis for success (like many of this blogs followers do) you would have to get 100,000 unique visitors per month to your website to make $500.
Well I don’t know about you – but this amount certainly won’t pay the mortgage and no wonder so many people are put off from blogging if this is how the future is.
Then it got me thinking about my own Blog traffic. On DSM Publishing my blog has never been my priority as I have other income streams that make me more. So I did some number crunching and worked out that I get 20,000 blog readers a month on average and earn from the blog roughly $15,000 a month. Meaning that every visitor to my blog is worth $0.75.
I know I could achieve the exact same thing with 1000 visitors a month – so just because you are not getting thousands of monthly visitors doesn’t mean that you should worry.
If you could achieve just $0.50 per visitor then 10000 visitors would earn you $500 a month.
But what if you are already getting 1000 visitors a day right now and those visitors are earning you just $0.01 a visitor? Why not just turn them into higher paying visitors rather than improving the traffic?
It is an excellent way to improve your income and you can do it at less effort and less expense than adding more traffic.
Here are a few strategies I have for making this happen:
#1 – Fiverr – Extra $500 Per Month
Fiverr often has this stigma attached to it because you can outsource on there for just $5.00. But when done correctly you can have a fantastic income stream from it. Imagine if you sold blog advertising via Fiverr. You have a website that gets 10,000 visitors per month and you charge $5 for 5 days for a small 125*125 advert.
Then you also offer a special offer for those that purchase for a month with a five day discount. Making you $25 a sale. I did this with a client’s website recently and do it myself and it’s very easy to bring $200 a month into your Fiverr account just by doing this.
Then you can expand your Fiverr income streams for social media mentions, review blog posts and before you know it you are making $500 a month from your blog via Fiverr.
#2 – Adsense – Extra $100 Per Month
Adsense in my opinion is the lowest income stream that you can have on your blog in 2014. But it’s also a case of set it up and forget. You can simply set it up in some good positions and then it will make money for you on autopilot.
There are also some excellent Adsense alternatives too – so have a good look around and see what best suits your blog.
Just because your blog gets a lower traffic level, doesn’t mean you can’t make money from it.
#3 – Reviews – Extra $1200 Per Month
There are two ways that I make money as a reviewer. One is as the affiliate reviewing products relating to my niche. The other is as a paid reviewer to review a small business owners products.
Either way the payoff can be fantastic. From a small blog I can expect to earn a minimum of $150 per review. And it is really not hard to get two of them a week. Then as your brand improves the more people will contact you wanting a review.
It’s a fantastic way to make money from your blog and if you do SEO correctly you can expect to still bring traffic in from it, months down the line.
#4 – Call Of Action – Extra $500 Per Month
Now this is one section of the blog that many overlook and don’t realise the potential of it. What you have to remember is that when you blog most of the readers come through aged blog posts and you want them to then do other things after reading your content.
You want them on your mailing list, you want them buying your products, you want them with you on the social media channels and you want them to read multiple content.
So think about this when you put your call of action together at the end of your posts. I get more blog sign ups from the bottom of blog posts than I do from anywhere else on my website.
#5 – Exit Visitors – Extra $750 Per Month
What if you could capture the attention of 10% of your visitors as they leave your website? And that each of those joined your mailing list? Even on a 10,000 a month traffic blog this would still mean another 1000 monthly subscribers.
Then if 5% of those bought your $15 one time offer this would result in an increase of $750 into your Clickbank account.
These are just five simple ideas that you can put together for your blog to really increase the traffic without having to worry about traffic increases. Of course you can do both in 2014 – increase your traffic and your income streams. However it is always a great idea to improve what you do with your traffic before you bring more of it to your site.