Have you hit your first 1,000 fans on Facebook? Are you looking for ways to get more likes and comments? By now most marketers realize that Facebook is a powerful marketing tool, but when it comes to generating leads and building an active fan base, not everyone gets it. Getting your first 1,000 or even 100 fans is definitely the hardest. It takes time and patience to create your online presence and gain exposure online.
Here are a few simple ways to get your first 1,000 Facebook fans quickly and easily:
Create an Appealing Fan Page
If you already have a Facebook fan page, optimize it for search engines and try to make it more appealing. Start by adding a logo as profile picture. Post some articles in the notes section and add external links to websites and blogs in your niche. Update your status and add videos. If you don’t have your own video, go to YouTube and find some clips related to your site’s content. Setting up a fan page doesn’t take more than two minutes, but attracting loyal readership can take months.
Keep Adding New Content
Update your fan page with quality content as often as you can. Visit websites and blogs in your niche and share other people’s posts as well. Research indicates that Facebook users who posted outside of business hours had 20 percent higher engagement rates. Schedule your posts in advance and you will get better results.
Promote Your Fan Page Offline
Give away promotional items with the words: “Find me on Facebook at Facebook.com/YourName” or “Like our Facebook page.” You can add your fan page address on business cards, post cards, flyers, bookmarks, T-shirts, and brochures. Use your creativity. There are many ways to promote your fan page offline.
Add a Call to Action
Encourage your fans to comment, like, and share your content. Each time a fan likes or comments a post, his action will show up in each of his friends’ news stream, which helps increase the visibility of your page to potential fans.
Contests, Giveaways, Promotions
Not too many people will turn down free prizes. If you’re thinking that you can’t afford a giveaway, don’t worry – it doesn’t have to be an expensive item. Offer something relevant to your business such as an ebook, coupons, vouchers, concert tickets, or promotional items. Make sure you require participants to like you page and become your fans before being able to enter the promotion.
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