The comment was made during an interview which saw Chief Executive of Google, Larry Page, talking to Wired Magazine.
The interview was published during the same week that saw Facebook announce its latest feature - Graph Search, a product that is certain to worry Google as it places Facebook in closer competition than ever with the search engine giant.
According to Wired magazine Larry Page said when asked if competition from Facebook had prompted Google to push harder with their own social media products he said: “It’s not the way I think about it. We had real issues with how our users shared information, how they expressed their identity, and so on. And, yeah, they’re a company that’s strong in that space. But they are also doing a really bad job on their products.
“For us to succeed, it is necessary for some other company to fail? No. We’re actually doing something different.”
When asked about how he felt about Google+ he said that he was “very happy” with the product and added that the success of the product was indicated by the number of other companies who were imitating features of Google+. “A lot of it has been copied by our competitors, so I think we are doing a good job,” he said.
Larry Page is not only the Chief executive of Google he is also one of the co-founders of the company which he set up with Sergey Brin in 1998 when he was a student at the renowned Stanford University, he took over as chief executive in April 2011 and during his interview he was outspoken on a number of topics.
When talking about the future of Google he said that the company intended to improve the company in a way that would be more than incremental because “incremental improvement is guaranteed to be obsolete over time,” adding “especially in technology, where you know there is going to be non-incremental change”.
One of the largest growing markets for Google is the Android market, something that he said he was “very excited” about.
When he was reminded that the late Steve Jobs had said he would “go to thermonuclear war” against Android page simply responded “How well is that working?”
“At the time we bought Android, it was pretty obvious that the existing mobile operating systems were terrible. You couldn’t write software for them. Compare that to what we have now. So I don’t think that betting on Android was that big a stretch.
“You just had to have the conviction to make a long-term investment and to believe that things could be a lot better.”
Google continue to be one of the most powerful companies on the internet and have a huge number of users but to keep ahead of the game they will have to constantly keep innovating and finding new ways to attract new users and in turn, new advertisers who support the cost of the business.