By this point, you have probably noticed a trend in my blog posts, and just in case you haven’t – I have been talking a lot about using Facebook as a means of your Internet marketing campaign. The reason I have been talking about Facebook so much lately is because I really cannot stress how powerful this social media platform can be to the success of your business. Facebook is used by more than 500 million people, which means that if you use this platform as a part of your marketing campaign, you are going to reach a huge audience, spreading the word about your business like wildfire. Needless to say, it is for this reason that I strongly encourage you to use Facebook as a means of getting the word out about your business.
If you are going to use Facebook as a part of your advertising campaign, then you should be aware of the options that you have when it comes to ad types. There are two different types of Facebook ads; general Facebook ads and sponsored stories. General Facebook ads are great, but they don’t have pack quite as big of a punch as sponsored stories.
Sponsored stories basically mean that your status updates are published as ads and these ads are updated when you add a new news feed post. Sponsored stories are more relevant to your targeted audience, which means that your targeted audience is more likely to click on them. If you use Sponsored Stories correctly, you can really see a huge jump in the success of your business, as you will have better conversions.
Why is it that Sponsored Stories result in more traffic and better conversions for you? Because the ads are not only appear on the sidebar of your targeted audiences Facebook page, but also in their News Feed. When your targeted audience sees your ads in their News Feed, they are more likely to click on it.
Success is the name of the game when it comes to any business; after all, this is why are in business, isn’t it? When it comes to Internet marketing, you need to take advantage of the best marketing opportunities that are available. Of all of the marketing opportunities that are available today, Facebook’s Sponsored Stories are among the best.
In conclusion; if you really want to use Facebook to maximize your Internet marketing business, then you are going to want to get on board with Sponsored Stories.